Voice & Positioning
How you talk about your category, your point of view, the words you'd never use. Structured so every article reads on-brand from line one.
Core Snezzi Lead Engine
Brand Brain
The editorial guardrail behind every Snezzi output, your voice and claims captured once, then continuously refreshed with industry signals, so your brand becomes the authority in your category.
What's Inside Brand Brain
Most AI tools start from scratch every time and invent details. Brand Brain is a real, version-controlled policy file your team can read, strict guardrails the AI pipeline follows, plus a continuous feed of industry trends, news, and announcements so every output reads on-brand and on the bleeding edge.
Product & Service Library
Full list of products, services, features, and pricing, with structured fields so the AI never invents details that don't exist.
ICP & Buyer Profile
Job titles, industries, pain points, buying triggers. Stored once, applied to every page so content speaks to the buyer, not the algorithm.
Approved Claims & CTAs
Compliance-safe claims, statistics you've verified, and exact CTAs that convert. The pipeline uses only what's been approved, guardrails enforced, no hallucinations.
Live Industry Signals
Trends, regulatory shifts, competitor announcements, and category news piped in weekly. Every article ships with what's true this week, not last quarter, so your brand reads as the authority, not a follower.
Editorial Guardrails
A version-controlled markdown policy your team can read, review, and edit. The AI pipeline follows it strictly, same guardrails that keep our own content on-positioning, applied to yours.
Brand Brain holds your voice, ICP, approved claims, and brand colors. Every page our agents publish reads from this profile.
How Brand Brain Fits the Lead Engine
Brand Brain holds the context, policy and guardrails. Six agents execute against it every week. Brand Brain is the foundation for the system.
Ready to see Brand Brain run on your domain?
30 minutes with our founders. We'll show you where Brand Brain would plug in for your business, and what your first 90 days look like.