What does Upahar Sood specialize in?

Upahar Sood specializes in Upahar Sood, Snezzi Co-founder, growth marketing, product marketing, AI content strategy, helping businesses maximize their AI visibility and succeed in AI-powered search platforms.

How many articles has Upahar Sood written?

Upahar Sood has written 28 articles about AI visibility, answer engine optimization, and related topics on the Snezzi blog.

Where can I find Upahar Sood on social media?

You can connect with Upahar Sood on LinkedIn and Twitter.

Upahar Sood

Q: Who is Upahar Sood?

Upahar Sood is a Co-founder at Snezzi. Upahar is a growth and product marketing leader with experience across fintech, ecommerce, and consumer brands. He bootstrapped Teji Mandi from zero to 50,000 subscribers before its acquisition by Motilal Oswal. He also scaled a Shopify pet wellness brand to more than 1M monthly impressions through organic content. At Snezzi, he leads product, customer research, and AI-driven content strategy.

Co-founder

Upahar is a growth and product marketing leader with experience across fintech, ecommerce, and consumer brands. He bootstrapped Teji Mandi from zero to 50,000 subscribers before its acquisition by Motilal Oswal. He also scaled a Shopify pet wellness brand to more than 1M monthly impressions through organic content. At Snezzi, he leads product, customer research, and AI-driven content strategy.

Expert Articles by Upahar Sood

Discover 28 insightful articles by Upahar Sood covering AI visibility, answer engine optimization, and strategies for maximizing your brand's presence in ChatGPT, Claude, Perplexity, and other AI platforms.

Latest Publications

28 articles published

AI Visibility 13 min read

5 Best AI Visibility Platforms in 2026: Optimize Your Brand for ChatGPT and Beyond

Discover the top 5 AI visibility platforms in 2026 to boost your brand in ChatGPT, Claude, and Perplexity. Compare features, pricing, and benefits for better AI search presence and traffic.

Upahar Sood

Dec 7, 2025

Guide to building answer-first landing pages for AI search

Answer Engine Optimization 12 min read

Build Answer-First Landing Pages That Rank with AI Search

Learn how creating answer-first landing pages boosts AI search visibility. Optimize for ChatGPT, Claude, and Perplexity with proven strategies.

Upahar Sood

Sep 27, 2025

AI search visibility playbook for D2C brands

Industry Insights & Research 11 min read

AI Search Visibility for D2C Brands: A Practical Playbook

Master AI search visibility for D2C brands with proven strategies. Learn to optimize for ChatGPT, Claude, and Perplexity to reach millions of AI-powered consumers.

Upahar Sood

Sep 10, 2025

AI Visibility 3 min read

Introducing Snezzi: The AI Visibility Platform for the New Era of Search

Snezzi is a Generative Engine Optimization (GEO) platform that helps brands get cited, recommended, and discovered by AI assistants like ChatGPT, Perplexity, and Google SGE. Learn why SEO isn't enough, what GEO is, and how Snezzi turns AI visibility into a growth channel.

Upahar Sood

Sep 1, 2025

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